Thryv Pricing in 2026: The Real Cost (and a Simpler Alternative)
Thryv bundles a CRM, scheduling, and marketing suite around review requests. Here is what it actually costs per month, the fees that stack on top, and how to decide if it is the right tool for your business.
Short answer: Thryv's Business Center runs $199 to $499 per month depending on tier, plus a mandatory $250 onboarding fee and a 6-month minimum commitment. A Plus-tier subscriber pays roughly $1,444 in the first six months before touching an add-on. If your goal is simply more Google reviews, Drumroll does the review part with pricing built around your business, no contract.
What Thryv Costs Per Month
Thryv's core CRM product is called Business Center, and unlike Birdeye or Podium it actually posts starting prices on its own site. Based on Thryv's official pricing page and third-party trackers like SchedulingKit, the tiers come out to this:
| Plan | Reported price | Who it is for |
|---|---|---|
| Plus | $199/mo | Essential CRM: contacts, scheduling, one calendar, review requests. |
| Professional | $349/mo | Adds marketing automation, more integrations, and expanded reporting. |
| Unlimited | $499/mo | The full CRM suite with every feature unlocked. |
Every Business Center tier includes unlimited users, but the price still climbs steeply between tiers.
The Costs That Are Not on the Quote
The monthly plan price is only part of it. Reported extras include:
- A mandatory $250 onboarding fee, charged once, regardless of tier.
- A 6-month minimum term. Plans auto-renew monthly after that, but you cannot cancel before the initial term ends.
- No self-serve signup or free trial. You book a personalized demo and a sales rep builds your quote.
- Command Center, Thryv's separate team-messaging product, starts free but runs $20 to $30 per seat, per month for the paid tiers.
Add it up and a Plus-tier subscriber pays $1,194 in plan fees plus the $250 onboarding fee, for about $1,444 in the first six months alone, before any Command Center seats.
Is Thryv Worth It for a Small Business?
Thryv is built to replace a stack of separate tools: CRM, scheduling, invoicing, email marketing, social posting, and review requests all live in one dashboard. If you are running a service business without any of that in place yet, consolidating into one platform has real appeal.
But if you already have scheduling and invoicing sorted and just want more Google reviews from your team, Thryv is a lot of software, and a 6-month commitment, for one feature. Reviews are the fastest lever in local SEO, and you do not need a full CRM to get them.
Drumroll vs Thryv: Side by Side
| Drumroll | Thryv | |
|---|---|---|
| Starting price | Priced to fit your business | $199/month (Plus) |
| Real 6-month cost | Right-sized to your business, no onboarding fee | About $1,444 with onboarding fee |
| Contract | None, cancel anytime | 6-month minimum |
| Getting started | Self-serve, no demo required | Demo and quote only |
| Built for | Local businesses that want more Google reviews | Service businesses replacing their whole CRM and marketing stack |
| How reviews happen | Each team member taps a card and a review link pops up | Automated requests by email and text through the CRM |
| Per-employee tracking | Yes, see who drives reviews | Not the focus |
Who Should Choose Which
Choose Thryv if you need a full CRM, scheduling, invoicing, and marketing suite and you are ready for a 6-month commitment and onboarding fee to get it.
Choose Drumroll if you are a local business and your real goal is a steady stream of Google reviews without a contract or a $250 onboarding fee. Each team member gets a card that works kinda like Apple Pay. They tap it at the moment the customer is happiest, a review link pops up, and you see which team members bring in the most reviews. Crave Cookies used this to pull 333 Google reviews in six weeks. See how Thryv stacks up against eight other platforms in our best review management software roundup.
Get more Google reviews without enterprise pricing
No contract, no onboarding fee, just pricing built around your business.
Book a demoThryv pricing FAQ
How much does Thryv cost per month?
Thryv's Business Center runs $199/month for Plus, $349/month for Professional, and $499/month for Unlimited, plus a one-time $250 onboarding fee. Every plan also requires a 6-month minimum commitment.
Does Thryv have a free trial?
No. Thryv does not offer a self-serve free trial. You book a personalized demo and a sales rep builds your quote from there.
Why does Thryv charge an onboarding fee?
Thryv charges a mandatory $250 setup fee on every plan to cover account configuration. That is on top of the 6-month minimum commitment and the monthly plan price.
What is a cheaper Thryv alternative for getting Google reviews?
If your main goal is more Google reviews, Drumroll is priced to fit your business, with no contract and no onboarding fee. Each team member gets a card that works kinda like Apple Pay: they tap it and a review link pops up for the customer.
