Published
Oct 17, 2024
-
5 min

How Jade’s Cafe in Heber, UT 5x’d their monthly Google reviews (& how you can do the same)!

For small business owners, gathering customer reviews is crucial for building a reputation and attracting new clients.

Intro

For small business owners, gathering customer reviews is crucial for building a reputation and attracting new clients.

One Heber business struggled to generate feedback despite proactive efforts:

  • Asking for reviews
  • Using QR codes
  • Sending occasional staff reminders

These traditional methods were good but not enough. To turn things around, they made ONE game-changing adjustment that skyrocketed their reviews and streamlined their process.

The New Way: Getting the Whole Team Involved

Jade’s reviews began to skyrocket when they adopted a new approach to simplify and gamify the review collection process.

They used Drumroll to equip each of their employees with an NFC card that was directly linked to their Google review collection page. Drumroll then that automatically tracked the number of reviews generated by each employee.

This shift transformed the tedious task of requesting feedback into a fun competition, energizing the team and fostering a collaborative environment.

The Secret Sauce: Friendly Competition

But they didn’t stop at just handing out NFC cards. They introduced a monthly contest, incentivizing employees with an Amazon gift card for the team member who generated the most reviews.

Drumroll made tracking these reviews easy, allowing the business to focus on customer service instead of administrative tasks. Plus, Drumroll automated the gift card distribution, sending it directly to the winner each month. This streamlined process kept motivation high and participation strong.

How can you see similar results?

Interested in replicating Jade’s success? Here’s how:

  1. Make It Easy for Employees: Provide NFC cards or business cards with QR codes that link directly to your review page. This simplifies the process for customers wanting to leave feedback.
  2. Incentivize Participation: Foster a friendly competition among your team. Meaningful rewards, like gift cards, can motivate everyone to get involved.
  3. Automate the Process: Use a platform like Drumroll to streamline tracking and rewards, freeing up your time for other important tasks.
  4. Watch the Magic Happen: As your reviews soar, expect to see more customers engaging with your business, whether walking through your door or reaching out online.

Ready to take action?

Click below to request more information about Drumroll, and watch your customer feedback skyrocket!

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